COLUMBUS, Ohio — The men’s shoe industry is expanding at an unprecedented rate, and in its process, the industry is changing how we look and feel about shoes.
“There’s a lot of different shoes out there,” said Mark Siegel, president of the Men’s Outdoor Retailers Association, a trade group for retailers that includes the men.
“It’s a very competitive market and I think it’s growing.
People are wearing different shoes and looking different.
It’s a fun thing to be in the shoes business and we’re trying to get more people involved.”
The growth in the industry was evident last year as retailers such as Foot Locker, J. Crew and Reebok all started to expand their footwear offerings.
“It’s not just about getting your shoes on the market, it’s about the people that are buying them,” said Siegel.
The increase in foot traffic to retail, particularly online, is also a factor, as people are spending more time shopping online and less time in stores.
There are more than 3,000 shoe companies in the U.S.
S Department of Justice says there are nearly 2,000 men’s outdoor footwear brands, including several of the largest brands in the world, such as Adidas, Reeboks and Nike.
These companies produce shoes for the men, women, men’s athletic wear and accessories.
They sell to more than 100 countries and the vast majority of the products sold in the retail industry are men’s shoes.
According to the Department of Commerce, men spend more than $100 billion annually on footwear.
Shoes have been a major part of the men-focused marketing of the last several years and many companies are working to make footwear an integral part of their overall marketing strategy.
“When we talk about what we do, we’re doing it as a company that is very focused on bringing more visibility to men,” said Dan Fiedler, chief marketing officer of Foot Locks.
“We’re really interested in making footwear that people want to wear.”
To that end, Foot Locking has introduced a series of shoe models that offer a range of styles that are available in a wide range of sizes.
Foot Lock is offering men’s and women’s hiking, running, outdoor and sport shoes in a variety of color and style options.
“The shoe business is changing in a way that it has been for years,” said Fiedlers marketing director, Jeff Williams.
“Now we’re going to be able to do the things that we’ve been doing for years with new products, new styles, new trends.
We’re not just focusing on what we’re selling, we are also thinking about what other people want.”
There are also new men’s clothing options on the horizon, including new leather and suede options.
The company is also working with men’s health groups and women who wear men’s clothes to develop new footwear that is made in their image.
“Our focus has always been on the lifestyle, the style and the style has always mattered to us,” said Williams.
He added that Foot Locked’s footwear is designed to appeal to a wide array of customers.
“I think it has always resonated with men because we want to be seen wearing the right shoes,” said James Mowry, vice president of marketing at Foot Lucks.
“We have a unique product line that is focused on creating a lifestyle experience that is comfortable and functional,” he said.